Great for
Single-property and small-portfolio owner-operators who want a low-cost direct-booking marketplace presence that complements a primary OTA strategy and already operate their own PMS or use a Houfy partner.
Our independent take on Houfy from an STR operator lens. No sponsored placements. From $7.99 • No free trial.
Our verdict
Houfy is a direct-booking marketplace and listing site for short-term rental hosts who want a no-commission alternative or complement to major OTAs. Hosts pay a per-listing subscription rather than booking commissions, and Houfy connects to mainstream PMSs and channel managers so hosts can keep their existing operational stack.
Zero commission on host bookings
The vendor pricing page emphasizes 'Zero Commission Fees' and that hosts 'keep 100% of what you earn' — for hosts who already drive their own demand, the per-listing subscription is dramatically cheaper than OTA service fees.
Native PMS and channel-manager partner directory
Houfy's software-partners page names OwnerRez, Hostaway, Hospitable, Hostfully, Lodgify, Rentals United, Guesty, and others, lowering switching cost for hosts already on a mainstream PMS.
Premium tier includes a direct-booking website builder
Premium adds website builder tools, custom widgets, multiple external domains, free SSL, and white-label options — useful for hosts wanting a turnkey direct-booking site without paying for a separate website tool.
Free plan lets hosts test the marketplace
A $0 plan (with a one-time $5.99 verification charge) lets hosts list on Houfy with minimal commitment before upgrading to Lite or Premium.
Marketplace traffic is small relative to major OTAs
A third-party review estimates Houfy attracts roughly 100,000 monthly visits and notes its Facebook page has just over 3,000 followers compared with Airbnb's 16 million — direct-booking conversions hinge on the host's own marketing.
PMS Partner plan shifts 5% to the guest
While headline marketing emphasizes zero commission, the PMS Partner tier passes a 5% API charge to the guest at checkout, which can affect price perception against Airbnb/Vrbo.
Not a full PMS
Houfy is positioned as a marketplace and listing site; operators needing cleaning workflows, messaging automation, or dynamic pricing must integrate a partner PMS.
No public REST API or Zapier listing
Outside the PMS-Partner connection, Houfy publishes no developer documentation or Zapier directory entry, limiting custom integration options for hosts with bespoke stacks.
Single-property and small-portfolio owner-operators who want a low-cost direct-booking marketplace presence that complements a primary OTA strategy and already operate their own PMS or use a Houfy partner.
Mid-size hosts with 5–25 listings who want a no-commission marketplace channel and are willing to invest in their own marketing, since Houfy's distribution traffic is modest.
You need a full PMS with channel management, automated messaging, dynamic pricing, and team task management out of the box — Houfy is a marketplace plus light listing toolkit, not a PMS.
From $7.99 • No free trial
Free plan available; Lite at $7.99/listing/month and Premium at $11.99/listing/month (annual prepay ~20% off). PMS Partner plan has $0 host cost but charges the guest a 5% API usage fee at checkout.
See full pricing breakdown →There's no free trial, so ask the sales team for a walkthrough before committing.
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